AT&T is celebrating its 33rd year as proud sponsor of the AT&T Pebble Beach
Pro-Am. This prestigious event had its beginnings in 1937 when Bing Crosby
invited several of his friends to Pebble Beach for a round of golf and a clambake. It has grown into the only PGA Tour Pro-Am in which amateurs can
continue playing until the last putt drops on Sunday. It also has the distinction of being the first celebrity tournament.